But cable companies would almost certainly respond to an a la carte requirement by jacking up the price of individual channels. The result could be that consumers pay about the same amount of money for dramatically fewer channels — a losing proposition for everyone.
That is ridiculous. Sure, it could be. If a consumer likes watching TV, a lot, it probably will be. But for most people, it won’t be. Let me shave some money off my ridiculously high cable bill, and watch what channels end up in the pile on the floor of my TV room.
Will smaller channels find it hard to survive? Probably. Is less diversity on cable television a bad thing? Let’s find out.
- Why consumer advocates think a la carte cable programming could benefit you (news.consumerreports.org)
- McCain bill would create ‘a la carte’ cable pricing (usatoday.com)